The use of social media in projecting and repositioning the creativities inherent in Nigeria's Arts and Crafts industries to the global world, has been described as a means of boosting the economy of the industry.
Ogun State Commissioner for Culture and Tourism, Dr. Oluwatoyin Taiwo said this at the 13th edition of the International Arts and Crafts Expo (INAC), with the theme: "Networking Nigerian Arts and Crafts to the World", held between November 5 and 6, 2020 at Sheraton Hotel in Abuja.
Taiwo stated that Nigeria is a blessed country with rich and unique artistic works, adding that if well harnessed and properly projected, would boost the Nation's Gross Domestic Product (GDP).
The Commissioner noted that the participation of Ogun State at INAC, was to reposition its rich arts, crafts and creativity through networking, adding that the present administration would leave no stone unturned at ensuring that the State cultural uniqueness is known worldwide.
Commending the National Council for Arts and Culture (NCAC), for the laudable event, Taiwo enjoined Nigerians both at home and in diaspora to embrace and promote the country's cultural endowments by keying into networking of its products thus, placing it on the world map.
The Director-General, NCAC, Otunba Segun Runsewe, appreciated President Muhammadu Buhari for his unalloyed support for the sector, noting that the theme was apt and would promote Arts and Crafts businesses.
Speaking on the significance of the programme, Ogun State's Director of Culture, Mr. Oluwaseye Adeyemo said that Adire fabrics and other artefacts would be branded, thereby encouraging more investors to berth in the State.
Over ten States of the country, diplomats and ambassadors participated at the virtual event which was part of the post-COVID-19 measures put in place by NCAC with Ogun State carting home the first positions in COVID-19 compliance, Contemporary textile and Contemporary marketing strategy and emerged the 3rd overall winner while Ekiti State was the best overall winner.
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